Retail solutions

Fresh frozen food

The way we work in store

Findus do not only sell products but should be seen as a partner from product concept throughout the chain – customer, shopper and consumer. We have over 100 years of experience in retail – building and developing categories from scratch to multimillion turnover segments. We do this with great consumer insight, category management and high class food offerings – together with our partners in trade.


Clear price and assortment communication

  • Big basket consumers tend to seek their favourites and top up with varies and news. Secure that there is both width and depth in the assortment.
  • Attract new consumers to the category with appealing modern dishes
  • Inspiration and a foodier feeling creates a warmer and more attractive environment for the consumer
  • Multipricing drives basket size and category growth.
  • If located in a district with outgoing lunch consumers – offer a frozen meal + drink as a package